Budgets/Spending/Market Size

Firstmovr's Chris Perry looks at the latest BevAlc outlook and growth forecast while diving into how e-commerce requires intentional design of levers around omnichannel category management growth objectives to drive meaningful incrementality.

This proprietary research shares insights on how commerce marketers are approaching future investments, their retail media mix, measurement and much more.

Amazon, Walmart, Stitch Fix, The Home Depot and Nike are among the top 10 out of 100 companies benchmarked in an AI index ranking from Lily AI.

As discretionary and non-discretionary spending grows steadily, consumers are most eager to try new food and beverage products such as carbonated sports and energy drinks.

​​​​​​​P2PI's latest proprietary research looks at how commerce marketers are approaching future investments, their retail media mix, measurement and much more.

K-12 parents weigh prices and priorities ahead of the new school year, according to a survey from Deloitte, and many plan to sacrifice loyalty to make ends meet.

New data from Consumer Edge highlights how inflation is impacting consumer spending, including positive signs for warehouse clubs and books.

Here's how CPG brands can maximize retail media budgets for sales impact and sustainable growth.

Up to 44% of surveyed consumers say they’re planning to cook out a few times a week throughout the summer, according to Breaktime Media.

Consumers purchased whiskey more than any other spirit online in 2023, according to a report from e-commerce platform Speakeasy Co.