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  • TNT Floorstand

    Type: Floorstand prepack
    Printing Process: Direct print
    Coating: UV
    Number Printed: 2,500
    Cost: $5-$15
    Release: April 1991
    Client: American Importers
    Product: TNT Snap Its
    Producer: Thomson-Leeds Co., New York
    Comments: An oversized reproduction of the TNT package was employed in the display design to reinforce product identification.
    TNT Floorstand
  • Nissan Car Care

    Product: Genuine Nissan car care products
    Number of displays: Approx. 2,200
    P-O-P company: The United Group, Southgate, Calif.
    Distribution: Nissan dealerships
    Introduction: April 1991
    Duration: Temporary to semi-permanent
    Construction: Corrugate; four-color lithograph header
    Nissan customers can see car care products on display and buy them at service counter.
    Nissan Car Care
  • Actifed Cold Relief Products Display

    Type: Dual function wall unit/floorstand
    Printing Process: Preprinted liner (litho lamination)
    Coating: Aqueous
    Number Printed: 16,600
    Cost: Under $5
    Release: August 1990
    Client: Burroughs Wellcome
    Product: Cold relief products
    Producer: Mebane Packaging Corp., Mebane, N.C. Comments: Generic structural design suits multiple brands by changing copy. Base is one color plus water-base coating; headers are multi-color process printing to match product.
    Actifed Cold Relief Products Display
  • Cellular One Floorstand

    Product: Comcast Cellular One
    Number of displays: 50
    Average unit cost: $500
    P-O-P company: Display-Pak, Minneapolis
    Distribution: Authorized communications shops and auto dealerships
    Introduction: Early 1991
    Duration: Semi-permanent
    Construction: Painted hardboard
    Dealers can install the cellular telephone of their choice on a display from Comcast Cellular One.
    Cellular One Floorstand
  • Quickie Cleaning Values

    Product: "Smallwares" cleaning products
    Number of displays: 1,000-plus
    P-O-P company: Packaging Corp. of America, Evanston, Ill.
    Distribution: Mass merchandisers, supermarkets, home centers, drug stores
    Introduction: February 1991
    Duration: Promotional
    Construction: Corrugate
    A small footprint and large assortment are key to Quickie's "Tower of Power."
    Quickie Cleaning Values
  • Chinet Floorstand

    Product: Chinet items
    Number of displays: 5,200
    Average unit cost: $11.75
    P-O-P company: Advertising Display Company, Englewood Cliffs, N.J.
    Distribution: Grocery stores
    Introduction: May 1991
    Duration: Promotional
    Construction: Recycled corrugate
    A seasonal display for Chinet is meant to be saved and used again next summer.
    Chinet Floorstand
  • Revlon Nail Enamel Floorstand

    Type: Floorstand
    Printing Process: Direct print
    Coating: Varnish
    Number Printed: 1,000
    Cost: $40-plus
    Release: August 1991
    Client: Revlon
    Product: Revlon Nail Enamel
    Producer: Henschel-Steinau, Englewood, N.J.
    Comments: Silk-screened solid bleached sulfate, corrugated oil printing and a five-color header.
    Revlon Nail Enamel Floorstand
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