Video

Client: ObjectSoft Corp., Hackensack, N.J.
Product Promoted: FastTake Video Kiosk
Objective: To promote video rentals and sales by providing a searchable database of more than 7,000 movies, games and CD-ROM titles. Summaries of each movie and trailers can be viewed for up to 500 movies.
Introduction: March 1999
P-O-P Company: Kiosk Information Systems, Broomfield, Colo.

Client: Putumayo World Music, New York
Products Promoted: Celtic Tides video and CD
Objective: To introduce a new line of Irish music with a video program. The display was designed to hold four VHS tapes and 12 CDs within a small footprint to gain counter space in record stores and specialty retailers.
Number of Displays: 1,000
Construction/Materials: One color plus varnish flexo print on bleach white corrugated
P-O-P Company: Triangle Display Group, Philadelphia

Client: Paramount Pictures, Hollywood, Calif.
Product Promoted: "Titanic" home video
Objective: To promote the video release of "Titanic" with eye-catching P-O-P designed specifically for the unique needs of various retail channels.
Introduction: September 1998
Construction/Materials: Corrugated
P-O-P Company: Chesapeake Display & Packaging Co., Winston-Salem, N.C.

Client: Twentieth Century Fox Home Entertainment, Century City, Calif.
Product Promoted: "Dr. Dolittle" video
Objective: The display was designed to announce the availability of the movie on video. Sound ("Press Here To Talk To The Animals") was used to attract attention and recreate the humor of the film.
Number of Displays: 15,000
Construction/Materials: Voice chip, tagstock, corrugated, four-color printing, mounting and finishing
P-O-P Company: Cornerstone Display Group Inc., San Fernando, Calif.

Client: Sony Music, New York
Product Promoted: Dawson's Creek soundtrack
Objective: To create a consumer connection to the popular show by incorporating each of the main characters inside of a life-size television set above the CD soundtrack. Displays were placed in crucial areas of stores, increasing both the visibility and awareness of the product.
Introduction: April 1999
Number of Displays: 2,700
Construction/Materials: Corrugated, foamboard, cardboard
P-O-P Company: Ventura Group Inc., Ronkonkoma, N.Y.

Client: Sony Music, New York
Product Promoted: "Episode I, The Phantom Menace" soundtrack
Objective: This display was placed in music stores to capitalize on the enormous popularity of the film's and soundtrack's release.
Number of Displays: 8,500
Introduction: May 1999
Construction: Corrugated, SBS stock
Producer: Ventura Group Inc., Ronkonkoma, N.Y.

Client: Forefront Records, Franklin, Tenn.
Product Promoted: New CD by Rebecca St. James
Objective: The 24-inch-square inflatable CD case is part of a "launch package" distributed to record stores. It hangs from the ceiling above the Christian music section so the print of the artist's face draws attention.
Introduction: April 1999
Construction/Materials: 0.2mm PVC, I-beam construction, masonite top and bottom, four-color process printing
P-O-P Company: Small Wonder Inflatables Inc., El Cajon, Calif.

Client: Holborne Co., Toronto
Products Promoted: Children's interactive CDs
Objective: The interactive music merchandiser is designed to attract children with its bright colors and unique shape. With a CD-ROM player installed, potential buyers can "try before they buy." When placed with an adult music merchandiser, a complete family of music can be showcased.
Introduction: March 1998
Construction/Materials: MDF board, tubing, metal
P-O-P Company: CDA Industries Inc., Scarborough, Ontario

Client: P.S. Professional, St. Petersburg, Fla.
Products Promoted: CDs
Objective: The upscale listening station offers a modern way to shop for CDs. Customers can locate a CD of their choice and use the headphones to "try before they buy."
Introduction: July 1998
Construction/Materials: Acrylic and 12-gauge steel
P-O-P Company: Lingo Manufacturing Co., Florence, Ky.