Supermarket/Grocery

Product: Pillsbury Co. Green Giant mushrooms
Number of displays: 10,000
P-O-P company: Display-Pak, Minneapolis
Distribution: Supermarkets
Introduction: February 1993
Duration: Semi-permanent
Construction: Wire
A hanging wire basket provides Pillsbury with a secondary location for merchandising its mushrooms.

Product: Great American tube nuts & candies
Number of displays: 12,000
P-O-P company: Nashville Display, Nashville, Tenn.
Distribution: Supermarkets, mass merchants and convenience stores
Introduction: January 1993
Duration: Permanent
Construction: Vacuum-formed plastic (header), steel tubing and wire (shelves and stand)
A spinner rack for Tom's Foods' Great American nuts and candies holds a lot of product in a compact space and provides the option of using three or four shelves.

Product: Goldstar Video Corp. Cinema House vintage movies
Number of displays: 5,000
P-O-P company: Cameo Inc., Chicago
Distribution: Supermarkets and mass merchants
Introduction: May 1993
Duration: Temporary
Construction: Corrugated, wood (base)
The Hollywood of the 1940s served as the inspiration for the new corrugated display for Goldstar Video's Cinema House line of movie classics on videotape. The products are the firm's first venture outside of the children's market.

Product: Salty snacks line
Number of displays: 10,000
P-O-P companies: Packaging Corp. of America, Evanston (manufacture); DeForest Associates, Elmhurst, both of Ill. (graphics)
Distribution: Supermarkets and other stores where snack products are sold
Introduction: January 1993
Duration: Promotional
Construction: Corrugated
A Keebler spokesman says "close to 10,000" displays were shipped out to supermarkets and other stores during a national promotion.

Products: Pepsi, Diet Pepsi, Caffeine-free Pepsi, Caffeine-free Diet Pepsi, Crystal Pepsi, Diet Crystal Pepsi, Mountain Dew and Diet Mountain Dew
Number of displays: 1,000 pole toppers; 1,000 floorstands
P-O-P companies: Tracy-Locke, Dallas (design); Great Northern Display Group, Racine, Wis. (manufacture)
Distribution: Supermarkets
Introduction: May 1993
Duration: Temporary
Construction: Corrugated
A display for Pepsi's Cube, a newly configured 24-pack, shows how easy it is to fit The Cube in a refrigerator.

Product: Concord Confections Inc. Tongue Splashers gum
P-O-P company: Nolan & Co., Chicago (graphics)
Distribution: Drug stores, supermarkets, convenience stores and discount stores
Introduction: February 1993
Duration: Temporary
Tongue Splashers add a burst of color to the teeth and tongue, much to the delight of kids and kids at heart. An equally colorful can catches consumers' attention at the point-of-purchase.

Client: R.W. Frookie
Product: Cookies
P-O-P company: Henschel-Steinau Inc., Englewood, N.J.
Introduction: November 1992
Construction: Injection-molded, medium-impact styrene legs and trays; injection-molded K-resin dump bin panels; one-color, rubber-plate printed corrugated skirt; die-cut styrene; foam stick; silkscreening; and a five-color, litho-mounted sign to B-flute corrugated.

Product: Spicy Thai Peanut Bake
Number of displays: 5,000
Distribution: Supermarkets
Introduction: August 1992
Duration: Temporary
Construction: Corrugated
A prepacked shipper was created in hopes of getting Spicy Thai Peanut Bake into supermarkets and ultimately placed permanently on retailers' shelves.