Louisville Slugger Hi-Tech Bat Rack
Client: Hillerich & Bradsby, Louisville, Ky.
Distribution: Independent and retail chain sporting goods stores
Size of Run: 1,000
Producer: AG Industries, Cleveland
Division: Permanent, Sports Equipment
Objectives: To merchandise the product in a unique way with the barrel end up. The client wanted to highlight information about the technology behind these premium-priced bats on the display and be able to update or modify this information as technology and the product changes.