Media

Client: International Learning Systems of America, St. Petersburg, Fla.
Products Promoted: Learning books
Objective: The Sing, Spell, Read & Write Literacy Center is used in first grade classrooms to display the beginning reading program's 17 storybooks.
Introduction: August 1998
Construction/Materials: Flexo-printed with UV-coated corrugated tray; distortion-printed, vacuum-formed styrene header insert; four-color process with film lamination mounted to a corrugated riser; four-color process screen with UV inks printed on foamcore lug-ons.

Client: Trend Enterprises Inc., New Brighton, Minn.
Products Promoted: Learning Fun Materials & Classroom Materials
Objective: To provide display materials that expand overall market presence during specialty selling seasons, while giving the client a second product placement, increased sales and branding opportunities.
Introduction: July 1999
Construction/Materials: Four-color direct printed corrugated, wire rack, four-color laminated litho labels, four-color web direct to chipboard header

Client: Trend Enterprises Inc., New Brighton, Minn.
Products Promoted: Wipe-off activity books
Objective: To expand distribution of the product with a prepack display that could easily put any retailer into the activity book business with a minimum purchase and with a colorful merchandiser that creates interest.
Introduction: August 1998
Construction/Materials: Two-color direct corrugated, four-color laminated litho labels
P-O-P Company: Smyth Co./Reynolds Guyer Designers Inc., St. Paul, Minn.

Client: Landoll's, Ashland, Ohio
Products Promoted: Children's books, flashcards, cloth books, crayons, mini pop-up books, card games
Objective: The in-line display was designed to fit into current book and magazine departments in drugstores. The coloring and activity spinner display was intended to maximize sales per square foot with 40 product facings.
Introduction: February 1999
Number of Displays: 500 in-line; 1,000 spinner

Client: Random House Publishing, New York
Product Promoted: Star Wars children's books
Objective: To attract attention to licensed Star Wars books and tie into the national excitement of the Star Wars movie.
Number of Displays: 10,500
Introduction: May 1999
Construction: Corrugated, litho mounting
Producer: Taurus Packaging & Display Corp., Cherry Hill, N.J.

Client: MCS Industries Inc., Easton, Pa.
Product Promoted: Star Wars prints and frames
Number of Displays: 1,400
Introduction: May 1999
Construction: 200-pound B-flute, Kemi-art
Producer: Weber Display & Packaging, Philadelphia

Time Distribution Services, New York, wanted to encourage impulse sales of its 1999 Sports Illustrated Swimsuit Issue, and the company believed a corrugated unit that could be placed in secondary locations would do just that. The unit was 200-pound test B-flute corrugated that was litho-mounted with a four-color process plus one PMS color. The company manufactured 25,000 displays that were in stores from February through May.
Producer: U.S. Display Group, Newark, NJ

Client: D.K. Publishing, New York
Producer: Taurus Packaging and Display Corp., Cherry Hill, N.J.
Marketing Objective: To ensure off-shelf placement for a new line of children's encyclopedias. The display allows the consumer to interact with the product via its unique tester format.