Furniture

Product: Window heaters and fans
Number of displays: 500
P-O-P company: Detrow & Underwood Inc., Ashland, Ohio
Distribution: Hardware and home center stores
Introduction: August 1999
Duration: Semipermanent
Construction: Cardstock, vinyl stickers
Display set-up: Retail staff
Marvin Manufacturing's merchandising program includes new color-coded packaging that ties into headers, channel strips and a product selection guide.

Client: Clopay, Cincinnati
Distribution: Home Depot stores
Size of Run: 800
Producer: Cannon Equipment, Rosemount, Minn.
Division: Permanent, Building Supplies

Product: Wildflower seed packets
P-O-P company: In-house
Distribution: Home & garden centers, small nurseries
Introduction: August 1999
Duration: Permanent
Construction: Wood
Display set-up: Retail staff
Wildseed Farms Ltd. streamlined its seed packaging and wood displays, creating smaller floorstands and countertop units that still hold the same number of SKUs.

Client: Sunbeam Corp.
Producer: Core Merchandising Ltd.
Comments: This permanent merchandising sytem was designed to display a large assortment of products. The center metal grid can hold shelves or slatwall hooks to maximize its versatility to the retailer. Optional side baskets can hold additional products. The unit obtained a two-year commitment at Sears, Montgomery Wards and Sterns.

Client: Philips Lighting Co., Somerset, N.J.
Products Promoted: Philips Lighting products
Objective: To provide the client with a major retail presence nationwide in Home Depot stores in the fourth quarter. The display also leverages the company's co-sponsorship of the Times Square 2000 celebration.
Introduction: September 1999
Construction/Materials: Plastic (styrene, PETG); wood; metal tubing; clock components (transformers, circuit board, LED display panel); printing and mounting
P-O-P Company: Display Systems Inc., Maspeth, N.Y.

Product: Bird feeders
P-O-P company: Cull Design Inc., Grand Rapids, Mich.
Distribution: Home centers, supermarkets, garden stores, drugstores
Introduction: October 1999
Duration: Temporary
Construction: Corrugated
Display set-up: Retail staff
Whitehall Products LLC has introduced a prepacked display of bird feeders to increase impulse sales and offer off-shelf display space to retailers.