Footwear

Nike Inc., Beaverton, Ore., launched a concept shop to urban accounts in fall to support the A-series shoe. The shop included nine different fixtures.
P-O-P producer: The Carlson Group, Portland, Ore.

Banners from Asics America Corp., Irvine, Calif., celebrated its GEL-Kayano running shoe.
P-O-P producer: The Carlson Group, Portland, Ore., designed and manufactured 325 banners and 210 towers.

Product: Rubber soles
Number of displays: 200
P-O-P company: Hurley, Chandler & Chaffer, Providence, R.I.
Distribution: Apparel and shoe stores
Introduction: December 2003
Duration: Semipermanent
Construction: Plastic with brushed aluminum finish
Display set-up: Retail staff
Comments: A slatwall display was complemented by posters, counter cards and T-shirts.

Product: Footbeds and replacement insoles
P-O-P company: Concept Designs Inc., Mountain View, Calif.
Distribution: Specialty shoe and outdoor stores
Introduction: October 2003
Duration: Semipermanent
Construction: Powdercoated steel
Display set-up: Retail staff
Comments: The new spinning floorstand for Superfeet's insole products features adjustable racks that can be added or removed to adjust to inventory needs.

Client: Asics America Corp., Irvine, Calif.
Introduction: January 2004
Size of Run: 285 shoe glorifiers, 500 shelf glorifiers
Producer: The Carlson Group, Portland, Ore.
Comments: Asics America Corp. celebrates the 10th anniversary of its GEL-Kayano running shoe with P-O-P that retailers can configure to their environments.

Client: Asics America Corp., Irvine, Calif.
Introduction: January 2004
Size of Run: 200
Producer: The Carlson Group, Portland, Ore.
Distribution: Footwear Stores/Departments
Dimensions (H x W x D): 5'5" x 1'8" x 1'1.75"
Weight: 19 lb.
Comments: Asics America Corp. celebrates the 10th anniversary of its GEL-Kayano running shoe with P-O-P that retailers can configure to their environments.