Footwear

Client: Reebok International, Canton, Mass.
Producer: Rapid Displays, Chicago and Union City, Calif.
Duration: Semi-Permanent
Production Date: October 2003
Size of Run: 410
Comments: Oversized graphics and LED lights quickly communicate features of the product.

Client: Timberland Company, Stratham, N.H.
Producer: RTC Industries Inc., Rolling Meadows, Ill.
Duration: Permanent
Production Date: November 2003
Size of Run: 175
Comments: Components in the Timberland footwear environment include a footwear wall with flexible panels and shelves that can be adapted for different seasons, and graphic elements that can be refreshed over time.

Client: Finish Line, Indianapolis
Producer: Rapid Displays, Chicago and Union City, Calif.
Duration: Permanent
Production Date: September 2003
Size of Run: 1,200
Comments: Graphic channels allow Finish Line brand partners to supply custom graphics for their campaigns.

Client: The Timberland Co., Stratham, N.H.
Producer: RTC Industries, Rolling Meadows, Ill.
Duration: Permanent
Size of Run: 350
Comments: Incorporating a narrative approach to displays. Timberland used "real world" materials like water, river rocks and metal eyelets as a visual backdrop and to tell the story of the Timberland footwear brand. The red oak display covers the brand's core equities: Authentic, Waterproof and Durable.

Client: Skechers USA, Manhattan Beach, Calif.
Producer: Skechers USA
Duration: Semipermanent
Size of Run: 1,000
Comments: A replica of the red rhino icon for the Marc Ecko brand of shoes is recognizable to consumers and can be placed on a table or counter to let consumers know that the store carries the shoes.

This shoe display had to look rugged, yet stylish, for the client's line of equestrian shoes. It was designed with interchangeable graphics and a replaceable canvas banner for placement in stores that sell gear ranging from western wear to high-end English equestrian.

• Natural materials. A natural-colored banner and Douglas Fir post, combined with brushed aluminum details, create an outdoor, rugged appearance.
• Custom-designed shoe shelves. They slide into drilled holes on the side of a natural wood post and are spaced to accommodate different shoe sizes.