2004 P-O-P Trends Report Marketers discuss RFQs, RFID technology, retailer relations and the role of P-O-P during a tough economy. Marketers: Please estimate how much typical P-O-P programs increase sales? Marketers: How have retailers' private-label strategies impacted your own? Marketers: Who sets up your P-O-P? Walgreens Promotional Activity, 2002-2003 Marketers: How often are your displays tested by retailers? BrandSaver Plugs Special Olympics Tie Longs 'brandSaver' Feature Rite Aid Camps Out for Winter Brooks 'brandSaver' Feature First Previous 2091 2092 2093 2094 2095 Next Last