Digital & Email Marketing

Seven campaigns won OmniShopper Awards in five "Digital" categories.

The actor, author and influencer launched a collection of kitchen products, snacks and gifts exclusively at Target on Sept. 29.

3D, animated gift and toy shopping experiences spotlight hundreds of rotating gift ideas, stocking stuffers and premium products throughout the season.

Campbell Company of Canada sponsored KidSport for the fifth year in a row, touting its contribution with activity at Sobeys.

The prestige brand's shop includes a virtual foundation tool that's exclusive to Amazon.

Attitudes vary most strongly by age, but personalization and rewards could be key to winning over consumers who remain undecided.

The British retailer continues to add brands and make over beauty departments.

The e-commerce platform also introduced deeper insights for sampling campaigns and an integration that allows consumers to add products to their cart when shopping anywhere online.

While digital video ad spend and consumer consumption is on the rise, there is a misalignment between how consumers prefer to shop using video and how advertisers create and deliver these ads, an IAB study found.

Survey findings showcase how key trends such as personalization and privacy are impacting U.S. consumer behavior during online shopping.