Digital Commerce

AWG's partnership with RSA America expands loyalty, e-commerce, mobile, retail media and AI capabilities.

Walmart Connect is bringing its audiences and closed-loop measurement into additional DSPs and programmatic buying environments advertisers already use.

CVS, Albertsons, Dollar General and others shared retail media-related advancements and news during the month.

P2PI's sixth annual program celebrates the year’s best digital, in-store, integrated and collaborative marketing activations. Enter by June 30.

Learn how consumers can use the chat-style tool to get product recommendations for their gift-giving occasions.

The solution offers self-serve tools designed to drive growth across the marketplace.

Menasha Packaging explores where adoption is accelerating, how brands are using transparency codes today, and how industry shifts could expand the role of 2D codes across commerce.

The retailer's data science director lays out steps for retail media success at GroceryTech.

Brandmovers' Jennifer Kunz highlights unique programs resonating with consumers across categories.

The retailer's CMO, a Retail Media Summit keynoter, explains why the collaboration will amplify shopper savings.

Brands on the Dollar General Media Network will be able to plan, execute and measure full campaigns through a partnership with Kevel and The Trade Desk.

CMX is sharpening its AI strategy with a new platform designed to help advertisers make more informed decisions, with early tests pointing to measurable gains across the funnel.