Cosmetics

Trans World Marketing
Estee Lauder Inc.

P.O.P. Displays International
Cosmair Inc.

Ultimate Display Industries
Maybelline Inc.

Product: Soft Shine Lipstick
Number of displays: 5,000
P-O-P company: Unique Display Mfg., Woodside, N.Y.
Distribution: Mass merchants
Introduction: June 1998
Duration: Temporary
Construction: Vacuum-formed styrene
AM Cosmetics' Lord & Berry Soft Shine Lipstick display features an interchangeable product tray.

Client: CCA Industries, East Rutherford, N.J.
Product Promoted: Non-toxic nail polish
Construction/Materials: Corrugated
P-O-P Company: Artisan Display & Packaging, Moonachie, N.J.