Candy & Gum

M&M/Mars - Super Peg Spinner Display
Nashville Display Manufacturing Co./Div. of Nashville Wire

Products: Gummi Savers candy and "Heart of Darkness" computer game
Number of displays: 30,000 floor displays and 20,000 counter units
P-O-P companies: Kobin Enterprises (design), New York; Chesapeake Display & Packaging Co. (production), Winston-Salem, N.C.
Distribution: Convenience stores (counter units); supermarkets, drugstores and mass merchants (floor displays)
Introduction: August 1996
Duration: Temporary
Construction: Corrugated with a litho-wrapped header card

Product: Ice cream cakes
Number of displays: 3,000
P-O-P companies: Displays Plus (manufacture), Anaheim, Calif.; Johnson Lampier Marketing Services (unit design, project coordination), Glendale, Calif.
Distribution: Baskin-Robbins franchises nationwide
Introduction: July 1996
Duration: Permanent
Construction: 4 millimeter expanded PVC plastic with five-color process printed decal labels

Client: M&M/Mars
P-O-P company: Nashville Display Manufacturing Co., Nashville, Tenn.

Product: Extra-Strength Peppermints breath mints
Number of displays: 100,000
P-O-P companies: David Lemley Design (design), Seattle; Eagle Paper Box Co. (manufacture), Tacoma, Wash.
Distribution: Convenience stores, department stores, mass merchants, drug chains, supermarkets
Introduction: July 1996
Duration: Temporary
Construction: Four-color 18-point paperboard

Client: Ghirardelli Chocolate Co.
P-O-P company: Ron Comito & Associates Inc., Irvington, N.J.