LEGO Endcap with Power Wings
Client: LEGO Systems Inc., Enfield, Conn.
Distribution: Toys "R" Us stores
Introduction: January 2005
Size of run: More than 500
Producers: Frank Mayer & Associates Inc., Grafton, Wis. (endcap topper); Rand Display International, Teaneck, N.J. (power wings)
Comments: At the heart of LEGO's new in-store program are illuminated cases that contain models made from new product lines. The cases will be updated to support new product launches this spring.
