Interactive Displays

Client Company: Hasbro Inc.
Country of Production: United States
Country of Placement: United States
Intended Length of Use: 5 months
Producer: United Displaycraft
Unit Cost: Under $400
Production Date: 4/1/2010
Production Run Quantity: 1,050
Objectives: Allow consumers to interact with GoGo and see her movements and actions. Create a consumer-stopping home to showcase GoGo. Describe GoGo's features. Portray GoGo's fun personality with the on-shelf merchandiser.

Client Company: Hasbro Inc.
Country of Production: United States
Country of Placement: United States
Intended Length of Use: 12 months
Producer: United Displaycraft
Unit Cost: Under $400
Production Date: 4/1/2010
Production Run Quantity: 1,050

Client: Walmart
Producer: POP Displays
Length of Use: 36 months
Production Date: March 8, 2010
Production Quantity: 1,500
Cost: $850
Objectives: Create a fixture to merchandise iPod speakers with dependable interactivity and durability to withstand heavy Walmart shopper traffic. Enable shoppers to hear pre-selected music to evaluate good-better-best speaker quality. Meet tight timing and cost requirements.
Materials: Sheet metal base, pegboard back, metal shelves, electronics.

Retailer: Best Buy
Location: Chicago