Nicklaus Golf Equipment Display
Client: Nicklaus Golf Equipment Co. L.C., West Palm Beach, Fla.
Products Promoted: Golf clubs
Objective: To provide a display that consumers can interact with to educate themselves about the product.
Construction/Materials: Metal and plastic
P-O-P Company: Frank Mayer & Associates, Grafton, Wis.
The central component in this $4,000 display from Nicklaus Golf Equipment is a computer monitor, touchpad and CD ROM built into a clubhead-shaped 'pod.'
