Our latest gallery presents a sampling of eye-catching and effective in-store activations, from grocery and department stores to optometrist offices, across the globe.
Marketers from around the world provide perspective on the path to purchase. Our report includes interviews with marketers from Brazil, Mexico, Panama, Spain, Switzerland and the U.K.
This October, we’re beyond excited to co-host our very first international event — Retail Media Summit UK — in London along with our partner SMG, writes Editorial Director Jessie Dowd.
Vizit's Jehan Hamedi writes that the recent survey from P2PI and Vizit backs up what he's hearing in conversations with agency and consumer brand leaders: Professionals have high hopes for AI’s potential.
Enhanced engagement, personalized offerings and trend adaptation are essential in building unwavering customer loyalty, writes Mood Media's Jaime Bettencourt.