Walmart

A U.S. pilot program collapses the funnel between inspiration, product selection and checkout.

Following Walmart, Target and Kroger, the grocer is leveraging AI to streamline trips and enhance digital engagement.

Four campaigns won OmniShopper Awards in four "Digital" categories.

Three campaigns won OmniShopper Awards in the "Integrated Path to Purchase Activation" category.

The siloed BevAlc network has typically kept suppliers blind to consumer behavior trends.

Here are some highlights observed in physical stores throughout the year, from Great Northern Instore's Dan Sabanosh.

Mondelez, Molson Coors, Colgate-Palmolive and Avocados From Mexico are among this year's winners for standout activations driving shopper impact.

Placer.ai's Ethan Chernofsky shares the latest visitation trends across banners and store formats, uncover what’s driving shopper missions today.

AI is transforming category management from a retrospective process into a predictive, real-time discipline — helping brands and retailers plan, test and collaborate more efficiently.

New RFID technology enables Walmart to digitally track freshness in meat, deli and bakery departments.