To tie in to the release of the Godzilla blockbuster movie with special promotional offers. To gain valuable floorspace with a pre-pack merchandiser for batteries during the highly profitable fourth quarter.
Tropicana has unveiled its Nutrition Center cooler display at Wal-Mart's new smaller Neighborhood Market stores in Arkansas, which are geared to grocery items.
Black & Decker's new category management system for Wal-Mart's power tool aisle, which began rolling out in June, was designed with input from key competitors and near-daily communication with the retailer.
This 4-foot by 6-foot wood and metal kiosk for cellular telephones, accessories and services was placed in more than 1,20O Wal-Mart stores throughout the United States. More than 40 wireless communication companies participated in the program.