Mountain Dew Christmas Tree Display
Client: Pepsi-Cola Co., Purchase, N.Y.Introduction: November 2002
Number of displays: 5,600
Construction: B-flute corrugated
Distribution: Supermarkets nationwide
P-O-P company: Pepsi-Cola Co. (graphics), Purchase, N.Y.; Rapid Displays (design engineering, production, packing), Chicago and Union City, Calif.
Comments: Branded ornaments on this Christmas tree display draw attention to the products being promoted for the holiday season.