Client: Anheuser-Busch Inc., St. Louis, MO
Product(s) Promoted: Budweiser
Distribution: Liquor Stores
Number of Stores: 600
Production Run Quantity: 734
Introduction: February 2006
Intended Duration: 3 months
Dimensions (H x W x D): 11" x 22" x 26"
Weight: 10 lbs.
Budget Category (U.S.): $51 - $100
Producer: Meyers, Minneapolis, MN
Design of the Times 2007 Contest Declaration
What were the marketing objectives for this entry?
