Sampling

Three campaigns won OmniShopper Awards in two "Collaborative: Brand-Retailer" categories.

The company’s Schwarzkopf brand enlists partners for a full omnichannel campaign.

The first “Charcuterie Chalet” will be open to the public on Dec. 4-5 to provide consumers with holiday inspiration.

Each month, we will showcase small samplings of eye-catching displays and themes from P2PI’s robust Image Vault. Here are unique displays tying into the spooky season.

Grocery stores and Walmart are the top candy purchasing destinations for the spooky holiday, according to data from Breaktime Media.

Here's a snapshot of an industry leader from the P2PI member community.

Kroger is running five sweepstakes as part of its ongoing “Points Plus Rewards” platform.

Research from B2B wholesale marketplace Faire found that many retailers are planning extra perks for in-store shoppers, such as DIY workshops, holiday markets and other events.

The beauty retailer is marking 10 years in Australia with new shops and redesigns.