Packaging

Mondelez, Molson Coors, Colgate-Palmolive and Avocados From Mexico are among this year's winners for standout activations driving shopper impact.

The sparkling water market is far from flat.

Here's a snapshot of an industry leader from the P2PI member community.

In this on-demand video, experts from Quad dive into the evolving landscape of consumer attention, the power of non-conscious decision-making and the need for agile testing methodologies.

From Project Gigaton to new packaging rollouts, the CPG giant is aligning innovation with retailer climate goals.

Kruger Products has launched new campaigns and a contest ahead of Canada Day.

Innovations such as recyclable snack wrappers and paper wine bottles reflect how brands are addressing shifting consumer trends.

President Racquel Harris Mason spoke with P2PI sibling brand Progressive Grocer about the brand's new packaging and strategic updates.

Coca-Cola leans into fan innovation with new Sprite + Tea flavor, blending digital buzz with lifestyle branding.