Albertsons Co.’s Safeway outfitted a wooden floorstand with a signage kit promoting a Just for U digital coupon for 50 cents off private label milk SKUs from Lucerne or Value Corner with purchase of two family-size Oreo packages from Mondelez International.
Circle K teamed with Kellogg Co. to offer shoppers who buy a Polar Pop proprietary beverage a Cheez-It 3-ounce bag, a Pringles "Grab & Go" can, or a Rice Krispies Treats 2.2-ounce bar for $1.