Client: MillerCoors, Milwaukee, WI
Product(s) Promoted: Miler Lite 24-ounce cans
Distribution: Convenience Stores
Number of Stores: 1,000
Production Run Quantity: 1,000
Introduction: 2/16/08
Intended Duration: 1 month
Dimensions (H x W x D): 54" x 36" x 17"
Weight: 29 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: International Paper, Aurora, IL
Design of the Times 2009 Contest Declaration