Displays Create Magical Setting for 'Harry Potter' DVD, VHS Release Slush Puppie Dogs Teens With Light-Hearted Approach Cold and satisfying... Maker's Mark Targets Football, Holiday Seasons Guinness Launches "Seriously Easy Going" Malibu Rum Campaign Edison Light Beer Aims for the Heavy Hitters Energy Brands' New P-O-P Has Some Get Up and Go ... Go Get Ready to Dance the Night Away! Marketing to Generation X Allied Domecq Backs Kahlua with Largest Promotional Effort to Date Banfi Vintners Introduces Stonehaven Wines Being the Lizard King: A Profile of South Beach Beverages South Beach Beverages utilizes lifestyle marketing to brand its beverage line as unique products with unique appeal, both on the shelf and through P-O-P. First Previous 694 695 696 Next Last