'The Hub': The Art of Shopping Everything around shopper marketing is evolving. So, too, must be our approach to its creative. The Hub: A New Media Model 'Recency and Relevancy' replace 'Reach and Frequency' in today's media world. Awards: 2007 PMA Reggie Winners Case studies from the Promotion Marketing Association's annual awards program FIFA World Cup Trophy Tour by Coca-Cola A case study from the Promotion Marketing Association's 2007 Reggie Awards American Express Members Lounge A case study from the Promotion Marketing Association's 2007 Reggie Awards Gap (PRODUCT) RED Launch A case study from the Promotion Marketing Association's 2007 Reggie Awards 'A Charlie Brown Christmas' at Urban Outfitters A case study from the Promotion Marketing Association's 2007 Reggie Awards LaSalle Bank Ethnic Neighborhood Promotion A case study from the Promotion Marketing Association's 2007 Reggie Awards Dove "Belleza Hecha Realidad" A case study from the Promotion Marketing Association's 2007 Reggie Awards Whole Foods, Wild Oats Embrace Earth Month First Previous 1121 1122 1123 1124 1125 Next Last