Ethnic Marketing

Profiles of Mentorship winners Abby Beaston, Margaux Logan, Anne Louise Marquis, Jennifer Mason, Bev Sampson and Laura Wallace.

Five campaigns won OmniShopper Awards in the "Integrated Path to Purchase Activation" category.

Target has become the exclusive retail partner of Proudly, a direct-to-consumer skincare brand for melanated babies created by actress Gabrielle Union and former NBA star Dwyane Wade. 

Research details how Hispanic consumers behave collectively and across acculturation levels and age cohorts.

Social media personalities and identical twins Brooklyn and Bailey McKnight launched a line of skincare essentials exclusively at Walmart aimed at keeping Gen Z shoppers "in the know."

​​​​​​​The female- and Black-owned brand rolls out a new line exclusively at the specialty retailer.

Retailer will launch its inclusive beauty assortment and in-store experience, in partnership with Thirteen Lune, to more than 600 locations by spring 2023.