Displays & Signs

Client: Enesco Corp.
Producer: Great Northern Corp.

Client: American Suzuki Motor Corp.
Producer: R.P. Creative Sales Inc.

Introduction: January 1992
P-O-P company: Great Northern Display Group
Background: Promoting a free offer for consumers is the goal of this floor unit for Big League Chew, one of Amurol's key brands. The 216- or 108-count floor units (shown) were designed to encourage multiple purchases.

Type: 16-bin, walk-around display
Manufacturing process: Sheet metal fabricating; litho printing process (graphics); fabricated plastic sheets; heavy-duty fiber tube base with granite paint finish; and aluminum extrusions
Introduction: April 1992
P-O-P company: AMD Industries, Chicago
Comments: Fiber tube base gives structural strength and allows a smaller footprint.

Products: Glenmore Distilleries Amaretto Di Amore, Boston Schnapps, Fleischmann's gin and vodka, Fleischmann's generic, Scoresby, Inver House, El Toro, Mr. Boston Brandies, Ezra Brooks, Old Thompson's and Canadian LTD
Number of displays: 12,985
P-O-P companies: Art Industries of New York Inc., New York (design and production); Creative Alliance (graphics); and Concepts Marketing (graphics), both of Louisville, Ky., Patrick Co., St. Louis (graphics)
Distribution: Liquor stores.
Introduction: March 1992
Duration: Semi permanent

Product: No Slip safety-tread products
Distribution: Home center stores
Introduction: March 1991
Duration: Permanent
Construction: Laminated particle board (display), silkscreened cardboard (headers)
Safety-tread products now share permanent residence in a wood display. Its popularity is leading Myro back to the drawing board for additional merchandising options.

Clients: Lady Foot Locker and Reebok International Ltd.
Producer: Medallion Associates Ltd.

Introduction: November 1991
P-O-P company: Chesapeake Display Co,
Background: As a key permanent brand, Reed's is winning more customers with merchandising such as this unit. Taking up less than 3 linear inches of space, the units can be locked together and each holds up to 25 rolls.

Product: Fuji Singles floppy disks
P-O-P company: Slot Systems Inc., Oswego, Ill.
Distribution: Bookstores, airports, drug stores and grocery stores
Introduction: October 1991
Duration: Permanent
Construction: Vacuum-formed plastic (stand), lithographed styrene (signs)
A spinner stand for Fuji Singles floppy disks is a first for the company. It offers the disks as single pieces instead of in multiple unit packs.