Procter & Gamble (P&G)

Client: Procter & Gamble, Cincinnati, OH
Product(s) Promoted: Febreze line of products in new fall scents
Distribution: Walmart
Number of Stores: 3,000
Production Run Quantity: 3,000
Introduction: 10/3/11
Intended Duration: 2-4 weeks
Dimensions (H x W x D): 70" x 48" x 48"
Weight: 75 lbs.
Budget Category (U.S.) $201 - $250 (display only)
Entrant: RockTenn Merchandising Displays, Winston-Salem, NC

Client: Procter & Gamble, Hunt Valley, MD
Product(s) Promoted: CoverGirl & Olay Tone Rehab Foundation, Blast Flipstick LipColor, LashBlast 24hr Mascara & Liner
Distribution: Walmart
Number of Stores: 1,050
Production Run Quantity: 1,050
Introduction: 1/9/12
Intended Duration: 3 months
Dimensions (H x W x D): 72" x 24" x 14"
Weight: 30 lbs.
Budget Category (U.S.) $51 - $100 (display only)

Client: Procter & Gamble-Gillette, South Boston, MA
Product(s) Promoted: Gillette ProGlide Styler, Gillette Fusion Cartridges, Gillette Shave Gel
Distribution: Walgreens
Number of Stores: 5,100
Production Run Quantity: 5,200
Introduction: 2/21/12
Intended Duration: 2 months
Dimensions (H x W x D): 56" x 22" x 13"
Weight: 30 lbs.
Budget Category (U.S.) $101 - $150 (display only)

Client: P&G Global CBD Fabric Care, Cincinnati, OH
Product(s) Promoted: Tide Pods
Distribution: Dollar General, Safeway, CVS/pharmacy, Meijer, DeCa, A&P, Pathmark, Wakefern, Menards, The Home Depot, Grocery Supply, Nash Finch, MDI, Spartan Stores, Marc's, Fred's, Hy-Vee, Harris Teeter, Brookshire Brothers, Lowe's Food, D'Agostino Supermarkets
Number of Stores: 21,181
Production Run Quantity: 21,181
Introduction: 2/1/12
Intended Duration: 3 months