Viral TikTok Trend Inspires New Sprite Drink, Campaign Coca-Cola leans into fan innovation with new Sprite + Tea flavor, blending digital buzz with lifestyle branding. 7-Eleven Vitaminwater 'Make My Day with $5K' Facebook Update Bodyarmor Pallet Display Coke 'Share A Coke' Floorstand Fuze 'One Sip And You'll Know' Display Fixture Walgreens 'Share a Coke with Mom' Shelf Sign Walgreens 'Share a Coke' Endcap Coca-Cola Launches 'Sprite Squad' to Engage Gen Z The ongoing promotion and gamified experience links purchases with access to monthly exclusive content and experiences that tap into Gen Z and Sprite fan interests. P-O-P Spotlight: Brands Leverage In-Store Digital Screens See how brands are tapping into retailers' digital in-store touchpoints, from Harris Teeter to Whole Foods. Coca-Cola, Walgreens and Mom: Retail Media Promotion That Worked Executive Editor Tim Binder describes his personal experience with the Share a Coke campaign this spring. First Previous 6 7 8 9 10 Next Last