Among its latest innovations, Roku debuted a dedicated NBCUniversal destination for the Summer Olympics, home screen video ad placements, advertiser showrooms and a new partnership with The Trade Desk.
Marketing company Quad has expanded its partnership with the West Coast grocer to launch its in-store retail media network, including digital kiosks, endcaps and shelf screens.
Consumers will see curated content and editorial advice from CNET experts across Best Buy channels, and advertisers will be able to share ad spaces across both partners' assets.
The companies will explore sustainable and cost-efficient smart packaging solutions made from recyclable paper to reduce waste and enhance supply chain efficiency.
In partnership with SidelineSwap, Dick's will host more than 300 trade-in events in 2024, offering consumers e-gift cards for their gently used sports gear.
The TikTok Shop Connector is designed to keep data current and synced across various applications, including product data management, order management, fulfillment and accounting.
INEO signed agreements with ad networks AdXcelerant and LoopTV and set up private marketplace deals with demand-side platforms The Trade Desk and Quotient.
Solo Stoves and Air Canada are among the first to leverage Chase Media Solutions, which combines the scale and audience of a retail media network with its own first-party financial data and targeting capabilities.