Martin's Deploys All-Knowing Kiosks Pepsi Sweeps Drives Away Elmer's Discovers a Sweeps Shape CD Files Infringement Suit Against Quicksilver Inc. Chuck E.'s in Love with Coke Brands 'The Hub': The Art of Shopping Everything around shopper marketing is evolving. So, too, must be our approach to its creative. The Hub: A New Media Model 'Recency and Relevancy' replace 'Reach and Frequency' in today's media world. 'The Hub:' Ringing Up Retail More media dollars are flowing to retail, but how can marketers be sure their money is well spent? Reese's Antes Up Schick Quattro: Turning on the Power of Four A case study from the Promotion Marketing Association's 2007 Reggie Awards First Previous 759 760 761 762 763 Next Last
