Supermarket/Grocery

Product: Summer L'eggs hosiery
P-O-P company: Chesapeake Display & Packaging Co., Winston-Salem, N.C.
Distribution: National supermarkets, drugstores and mass merchants
Introduction: February 1998
Duration: Temporary
Construction: Corrugated
L'eggs Products has coordinated bright packaging with corrugated displays for its traditional Summer L'eggs hosiery product.

It knows when to hold 'em

Product: Tennis balls
Number of displays: 10,000
P-O-P company: Fleetwood Container & Display Inc., Vernon, Calif.
Distribution: Supermarkets, drugstores and sporting goods chains
Introduction: February 1998
Duration: Temporary
Construction: Corrugated
A three-tier, stackable shipper for Penn Championship tennis balls remedies problems that were encountered with an older merchandiser.

Hippity, Hoppity, Foster's On Its Way