Supermarket/Grocery

Book store Village Vanguard leverages the solution to observe viewership of promotional videos and advertising on in-store screens by tracking time spent by shoppers in front of the signage.

It will be Meijer's fifth smaller market format overall, and the first outside of Michigan.

Our proprietary research examines opportunities for brands to influence in-the-moment buying decisions in the grocery category, including via online recipes.

Using in-store retail media to maximize shopper conversions

View an image gallery from our visit to one of 117 remodeled Walmart stores in the U.S. The store features more space, activated merchandising corners and new digital touchpoints.

Here is a sampling of how some brands and retailers reached consumers this year ahead of and during these annual sales events.