Department Store

Client: Kids "R" Us, Paramus, NJ
Introduction: August 1, 2002
Distribution: Department/Specialty Stores
Dimensions (H x W x D): 60" x 28" x 46"
Weight: 200 lbs.
Producer: Design Display Group Inc., Carlstadt, NJ"

Client: Elizabeth Arden Co., Stamford, CT
Introduction: May 1, 2003
Distribution: Department/Specialty Stores
Dimensions (H x W x D): 7" x 21.5" x 7"
Weight: 1.5 lbs.
Awards: Gold, Design of the Times 2003
Producer: Color Optics Inc., Saddle Brook, NJ

Client: Chanel Inc., New York, NY
Introduction: June 30, 2002
Distribution: Department/Specialty Stores
Dimensions (H x W x D): 14" x 12.5" x 7"
Weight: 4 lbs.
Producer: Design Display Group Inc., Carlstadt, NJ

Client: Elizabeth Arden, Stamford, CT
Introduction: July 1, 2003
Distribution: Department/Specialty Stores
Dimensions (H x W x D): 18" x 32" x 20"
Weight: 56 lbs.
Producer: Mechtronics, White Plains, NY

Client: Clarins, New York, NY
Introduction: January 1, 2003
Distribution: Department/Specialty Stores
Dimensions (H x W x D): 24" x 29" x 26"
Weight: 70 lbs.
Producer: Diam International, Woodside, NY

A Q&A with Laura Rowley, author of "On Target: How the World's Hottest Retailer Hit a Bull's-Eye."

Product: Comfort Fit Waist Pants
Distribution: Department stores and Haggar Clothing Co. stores nationwide
Introduction: October 2002
Duration: Permanent
Construction: Four-color process, varnished signs and banners
Display set-up: Retail staff
Haggar Clothing Co. used a combination of banners, hanging signs and tabletop signs to create flexible in-store areas for the launch of its comfort fit waistband pants line.