Following a trend of kids and pre-teens making their own slime at home and posting on social channels, Newell Brands’ Elmer’s launched a contest to reward kids for their messy and sticky creativity.
Office Depot tied in to the Sept. 25 designation of "National Comic Book Day" with Twitter and Facebook updates spotlighting a Wonder Woman mug from Silver Buffalo, a DC Comics Justice League backpack, and a Chewbacca figurine from Funko.