Furniture

Client: Staples, Framingham, MA
Product(s) Promoted: Assorted Chair Mats
Distribution: Staples
Number of Stores: 1,500
Production Run Quantity: 1,500
Introduction: March 2007
Intended Duration: Ongoing
Dimensions (H x W x D): 77" x 41" x 39"
Weight: 75 lbs.
Budget Category (U.S.): $201 - $250
Producer: E S Robbins Corp., Muscle Shoals, AL

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Client: ProvoCraft, Spanish Fork, UT
Product(s) Promoted: Cricut Personal Electronic Cutter
Distribution: Wal-Mart
Number of Stores: 1,500
Production Run Quantity: 1,500
Introduction: November 2006
Intended Duration: Three months
Dimensions (H x W x D): 101" x 30" x 20"
Weight: 25 lbs.
Budget Category (U.S.): $101 - $150

Client: Monster Cable, Brisbane, CA
Product(s) Promoted: Home Theater Power Center
Distribution: RadioShack
Number of Stores: 200
Production Run Quantity: 200
Introduction: March 2007
Intended Duration: 6 months
Dimensions (H x W x D): 12" x 18" x 9"
Weight: 14 lbs.
Budget Category (U.S.): $201 - $250
Producer: Rapid Displays, Union City, CA

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Client: Jasco, Sydney, Australia
Product(s) Promoted: Foldable Chair Mats
Distribution: Officeworks, Jasco
Number of Stores: 100
Production Run Quantity: 100
Introduction: October 2006
Intended Duration: Ongoing
Dimensions (H x W x D): 63" x 38" x 38"
Weight: 45 lbs.
Budget Category (U.S.): $201 - $250
Producer: E S Robbins Corp., Muscle Shoals, AL

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Client: TimberTech, Wilmington, OH
Product(s) Promoted: Earthwood Grooved Planks
Distribution: Lumberyards nationwide
Number of Stores: 1,000
Production Run Quantity: 1,000
Introduction: October 2006
Intended Duration: 1-2 years
Dimensions (H x W x D): 76" x 34" x 32"
Weight: 130 lbs.
Budget Category (U.S.): $201 - $250

Client: RSI Home Products, Anaheim, CA
Product(s) Promoted: Semi-Custom Bath Cabinetry
Distribution: Lowe's Stores
Number of Stores: 247
Production Run Quantity: 250
Introduction: January 2006
Intended Duration: 3 years
Dimensions (H x W x D): 96" x 96" x 28"
Weight: 800 lbs.
Budget Category (U.S.): Greater than $1,001
Producer: RSI Home Products, Anaheim, CA

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Retailer: OfficeMax
Location: Atlanta

Retailer: OfficeMax
Location: Atlanta