Retail

Lowe’s One Roof Media Network is launching its first offsite retail media offering on Google Search and Google Shopping inventory.

As part of a larger growth strategy, Kohl's has grown its home goods assortment by 40% and unveiled plans to launch Babies R Us shops at 200 stores in the fall.

Interior designers Nate Berkus and Jeremiah Brent add products for cats and dogs to the home collection they launched last year.

Recent retail news includes the growth of Kroger's and 7-Eleven's private labels, and Walmart expanding its delivery window.

This retail media advice includes creating adaptable technology and leveraging integrated insights.

P2PI's second annual awards program will honor the top commerce marketers across brands, retailers, agencies and solution providers who are pioneering retail media. Nominate a colleague or peer by March 31.

Simon Property Group’s Shop Premium Outlets has partnered with retail tech firm Mirakl to optimize ads on its e-commerce marketplace.

Hy-Vee, Macy’s and global media and digital marketing company Dentsu have added to and shaken up their retail media-related teams in recent weeks.

Yes, marketers can use AI to work better, smarter and faster — but only with the right balance of oversight and human intervention.

Smart carts, product demos, flexible shopping experiences and holistic health are among the trends being shaped by rapidly evolving customer expectations, according to research from 84.51°.