Music, media and technology company Stingray has entered into a distribution agreement with Chinese consumer electronics company TCL Technology. The latter's TCLtv+ app is an online streaming service that gives its customers in North America access to a wide variety of free entertainment programming.
This deal brings Stingray's channels, including its FAST (Free Ad-Supported Streaming Television) channel Ultimate Trivia, to TCLtv+ users as a way to enhance their entertainment experience with a diverse range of music and specialty content, according to a media release.
Now available on Google and coming soon to Roku and Amazon’s FireTV smart operating systems, the TCLtv+ app includes more than 200 FAST channels and 1,500-some on-demand movies and TV series from major and independent studios.
“TCL’s continued success is greatly due to the company’s innovation and vertical integration, but key content partners like Stingray have helped us become a top two best-selling TV brand in the U.S. for four consecutive years,” Mark Zhang, president, TCL North America, said in the release. “We’re excited to expand the TCLtv+ library with premium music and trivia programming.”
Users can now access Stingray Music's curated audio channels across genres, including cross-genre chart-toppers, genre-specific channels like “Remember the '80s,” Greatest Hits, Classic Rock, Hot Country, Hit List, Easy Listening, and TikTok Radio.
Ultimate Trivia by Stingray allows viewers to test their knowledge through quizzes and compete with others in a variety of categories, including geography, history, sports, arts and entertainment, science and current events.
In addition, viewers can access specialty channels, including:
- Stingray Naturescape: Combines scenery and close-ups with soundtracks for every moment of the day.
- Qello Concerts by Stingray: Transforms any screen into an immersive concert experience.
- Stingray Karaoke.
- Stingray Classica: Dedicated to global classical music, including concerts, operas, ballets and documentaries.
- Stingray Djazz: Dedicated to jazz lovers, showcasing both traditions and innovation.
- Stingray CMusic: Reinvents music videos to offer a new version of classical music.
"We are thrilled to be selected as an anchor content partner for TCLtv+," David Purdy, chief revenue officer of Stingray, said in the release. "This collaboration will enhance user engagement by offering free access to an unparalleled mix of music-related content worldwide."