Supermarket/Grocery

Client: Oscar Mayer
Products Promoted: Bacon tied into Super Bowl promotion
P-O-P Company: Service Litho-Print Inc., Oshkosh, Wis.
Distribution: Supermarkets
Material: Floor Art
Introduction: January 1996

Client: Polka Dot Dairy Inc./Tom Thumb
Products Promoted: Polka Dot Dairy cottage cheese
P-O-P Company: Modernistic, St. Paul, Minn.
Distribution: Tom Thumb convenience stores, supermarkets
Material: 3M Material, UV screen printed, laser die cut
Introduction: Winter 1996

Client: Jack's Pizza
Products Promoted: Frozen pizza
P-O-P Company: The Weidert Group
Distribution: Supermarkets
Material: Floor Art decals from Service Litho, Oshkosh, Wis.
Introduction: 1995

Product: Keri's New Silky Smooth Formula body lotion
Number of displays: 20,000
P-O-P company: Showtime Enterprises Inc., Paulsboro, N.J.
Distribution: Supermarkets, drugstores, mass merchants
Introduction: January 1996
Duration: Semipermanent
Construction: Injection-molded polystyrene
A store-shelf tester for Keri's New Silky Smooth Formula body lotion was originally designed to introduce a different product.

Product: "Wishbone" children's video series
Number of displays: 10,000 (5,000 each of counter and floor)
P-O-P company: Big Feats! Entertainment (design), Richardson, Texas; Prestone Printing (manufacture), New York; Vibrations Sales Promotions and Advertising Inc. (static cling), New York
Distribution: Mass merchants, supermarkets, drugstores, toy stores, music stores, video specialty stores and discount clubs
Introduction: February 1996
Duration: Semipermanent
Construction: Corrugated

Product: Bonkers Chewy Fruit Candy and Bonkers Crazy Cores Candy
Number of displays: 2,000
P-O-P company: Phoenix Display & Packaging Corp., West Deptford, N.J.
Distribution: Supermarkets
Introduction: February 1996
Duration: Temporary
Construction: 200-pound B-flute Domtar board
The "Street Shark" corrugated display graphically promotes the special premiums and offers available on Richardson Brands' Bonkers candies and the newly introduced Crazy Core candies.

Product: Flex-Flo Nurser
Number of displays: 5,000
Producer: U.S. Display Group Inc., Tullahoma, TN
Distribution: Drugstores, supermarkets, mass merchants and specialty children's retailers
Introduction: January 1996
Duration: Temporary
Construction: Corrugated
E.S. Robbins' Flex-Flo Nurser display is designed to educate consumers as well as merchandise product.

Product: Masked Rider home video
P-O-P company: Chesapeake Display & Packaging Co., Winston-Salem, N.C.
Distribution: Supermarkets and convenience stores
Introduction: April 1996
Duration: Temporary
Construction: Corrugated
Saban's Masked Rider home video display proves to be a hot ticket item for both retailers and consumers.

Product: "Wishbone" children's video series
Number of displays: 10,000 (5,000 each of counter and floor)
P-O-P company: Big Feats! Entertainment (design), Richardson, Texas; Prestone Printing (manufacture), New York; Vibrations Sales Promotions and Advertising Inc. (static cling), New York
Distribution: Mass merchants, supermarkets, drugstores, toy stores, music stores, video specialty stores and discount clubs
Introduction: February 1996
Duration: Semipermanent
Construction: Corrugated

Product: Mouse Works and Fun Works children's books
Number of displays: 3,150
P-O-P company: Algar/The Display Connection Inc., Clifton, N.J.
Distribution: Bookstores, supermarkets, mass merchants
Introduction: August 1995
Duration: Permanent
Construction: Plastic slatwall panels mounted to a masonite substructure; injection-molded plastic trays; heatbent styrene and particleboard (books)