Supermarket/Grocery

Product: Tombstone pizza
P-O-P company: 141 Communicator (design), Chicago
Distribution: Supermarkets, mini-marts nationwide
Introduction: October 2002
Duration: Temporary
Construction: Corrugate, paperboard, vinyl static clings, LED lights with battery packs
Display set-up: Direct-to-store delivery salesforce
Headstone price cards were included in the selection of in-store P-O-P.

Client: Schieffelin & Somerset Co., New York
Introduction: October 2002
Construction: Corrugated, paperboard Distribution: Liquor stores, supermarkets
P-O-P company: Brinker Displays, East Orange, N.J.
Comments: Utilizing the time honored J&B holiday theme, "ingle ells, ingle ells," this versatile display can be hung or used as a pole topper. Case cards and shelf talkers incorporate the same gift box visuals.

Client: Pepsi-Cola Co., Purchase, N.Y.Introduction: November 2002
Number of displays: 5,600
Construction: B-flute corrugated
Distribution: Supermarkets nationwide
P-O-P company: Pepsi-Cola Co. (graphics), Purchase, N.Y.; Rapid Displays (design engineering, production, packing), Chicago and Union City, Calif.
Comments: Branded ornaments on this Christmas tree display draw attention to the products being promoted for the holiday season.

Product: Tombstone pizza
P-O-P company: 141 Communicator (design), Chicago
Distribution: Supermarkets, mini-marts nationwide
Introduction: October 2002
Duration: Temporary
Construction: Corrugate, paperboard, vinyl static clings, LED lights with battery packs
Display set-up: Direct-to-store delivery salesforce
Kitschy classic horror movie imagery was used in Tombstone's Halloween promotion.

Client: Dr Pepper/Seven Up Inc., Plano, TexasIntroduction: November 2002
Construction: Corrugated, static cling vinyl
Distribution: Supermarkets, mass merchants
P-O-P company: 141 Communicator, Chicago
Comments: The "Smile and Say Canada Dry" contest invited consumers to enter a family photo to win $5,000. P-O-P included pole signs, static clings and corrugated displays.

Client: Schieffelin & Somerset Co., New York
Introduction: October 2002
Construction: Corrugated, paperboard
Distribution: Liquor stores, supermarkets
P-O-P company: Perry Marketing, New York
Comments: Featuring the signature Buchanan's bottle and box, this holiday display is decked out with poinsettias. It ships pre-assembled and can be used on the sales floor or as a window display.