The brand rolled out a line of cosmetics based on Japanese manga series Naruto exclusively to Ulta Beauty in July as part of an ongoing partnership with the retailer.
The 33-city “Summer Rewind” tour kicks off Aug. 18, bringing shoppers nostalgic experiences reminiscent of the early 2000s and how Walmart stores were then.
A collaboration with the Consumer Healthcare Products Association builds shopper self-care product knowledge through QR codes on wayfinding strips and custom landing pages.
Retailers such as Gelson's Markets and Stew Leonard's are using Instacart Storefront and Storefront Pro to modify their homepages, create custom landing pages and build shoppable campaigns.
Pet Honesty celebrates five years in business by rolling out cat supplements and marking a new retailer partnership with PetSmart, now making the brand available in 7,000 stores total.
Colgate Total's new initiative includes a confessional-like pop-up experience in New York, allowing visitors to anonymously admit their oral care truths and receive advice.
Mars tied in to “National Ice Cream Sandwich Day” on Aug. 2 by deploying its M&M’s Ice Cream Night Freeze Truck to dole out free ice cream cookie sandwiches.
During the last week of July, LG hosted design and cooking influencers at a secret bar lounge in New York to experience the LG Counter-Depth Max Mirror InstaView refrigerator.
