Sporting Goods

Marketers rate product imagery as most effective creative element

Client: Pioneer Research, Moorestown, NJ
Introduction: April 2004
Size of Run: 500
Distribution: Camera Stores and Dive Shops
Dimensions (H x W x D): 9" x 16" x 10"
Weight: 3 pounds
Producer: The P-O-P Shop LLC, West Berlin, NJ

Client: Spalding, Springfield, Ma
Dimensions (H x W x D): 12" x 9" x 9"
Weight: 3 pounds
Producer: TimBar Packaging & Display, New Oxford, PA