P2PI LIVE & Expo Sneak Peek Want to know what to expect at P2PI LIVE? Here’s the inside scoop … Solutions & Innovations (September-October 2022) We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase. In-Store Experience: Best Buy’s Experiential Format New store in Charlotte serves as an immersive experience hub for audio, home theater, appliances and other consumer electronics. Shopper Engagement with Retail Media Our proprietary research allows you to dig into retail media from the shopper’s viewpoint. Welly Enters OTC, Supplement Category Welly is expanding its lineup to include medicine and dietary supplements exclusively at Target. P-O-P Showcase Our gallery presents a sampling of eye-catching and effective in-store activations. Insider Intel: Selfies at Walmart Clorox leverages QR code, AR to quiz the mass merchant’s shoppers on spring cleaning. The New Consumer (September-October 2022) A look at how ad spend is increasing and how inflation is turning retail on its head, impacting grocery purchasing behaviors. Research Shows Why In-Store Audio Marketing Generates Results Vibenomics' Paul Brenner discusses some of the notable findings in the Path to Purchase Institute’s “Shopper Engagement with Retail Media” research report. Dick’s Readies Peloton Shops for Holidays The exclusive in-store experience will feature co-branded interactive displays showcasing Peloton’s connected fitness equipment and select accessories. First Previous 132 133 134 135 136 Next Last
