Safeway Perimeter Displays
"Over the years as retail chains have expanded their product lines, they have often tried to make do with old, standard gondola fixtures that work great for cans of peas and detergent, but have the ambiance of a UPS delivery truck.
As grocery chains have come to realize their potential to increase register ring per shopper, they've added expanded deli and bakery sections, often offering quasi-artisan products, prepared meals for working parents and extensive floral sections that have become mini-boutiques.