ShopRite tied in to Procter & Gamble's July 30 brandSaver FSI event with an "Adulting 101" feature in its concurrent circular promising Price Plus loyalty cardholders a $10 Uber gift card with the purchase of $20 worth of P&G brands.
Target tied in to L'Oreal USA's July 30 FSI event with a feature in its concurrent circular dangling a $5 gift card with the purchase of three eligible L'Oreal, Maybelline or Garnier Fructis SKUs.