Manufacturer

Consumers turn to Walmart and grocery stores for the seasonal scrubbing, according to data from Breaktime Media.

P2PI chats with Giant Eagle and Criteo about the promise of retail media, the education still needed in the space and advice for CPG brands.

The 'CPG Insights Stream' solution supports brands' marketing strategies by helping to enhance first-party data, profile audiences, create look-alike audiences and optimize media spending.

The second annual awards program spotlights the next generation of leaders in commerce marketing.

The Institute's inaugural program will honor the top 20 commerce marketers across brands, retailers, agencies and solutions providers who are pioneering retail media. Nominations extended until April 7.

Consumers turn to grocery stores and Walmart for the February holiday, according to data from Breaktime Media.

This year’s inductees are executives from Conagra Brands, Crayola and Ulta Beauty.

We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.

Digital Commerce Trends: Separate research from Rain the Growth Agency and Chicory examines how shoppers, brands and retailers are being impacted.

​​​​​​​Here are three key principles to consider for the future of this practice, according to Matthew Sharp, a former marketing science team member at Meta.