Home Improvement

Client: MTD Products Inc.
Producer: Cormark

Home improvement merchandising continues to be upgraded with new designs.The goal? Organize complicated lines and make shopping easier.

Product: Bird feeders
P-O-P company: Cull Design Inc., Grand Rapids, Mich.
Distribution: Home centers, supermarkets, garden stores, drugstores
Introduction: October 1999
Duration: Temporary
Construction: Corrugated
Display set-up: Retail staff
Whitehall Products LLC has introduced a prepacked display of bird feeders to increase impulse sales and offer off-shelf display space to retailers.

Client: Littelfuse Inc., Des Plaines, Ill.
Products Promoted: Pro Tek circuit protectors
Objective: The display offers easy inventory and easy stocking due to product visibility. It is customizable to fit a variety of needs including size and mounting options.
Number of Displays: 2,500
Construction/Materials: Beemak Plastic' exclusive Tilt Bin products; acrylic header; base with custom graphics
P-O-P Company: Beemak Plastics Inc., Rancho Dominguez, Calif.

Combine merchandising goals and messages with displays that are the right size and easy for staff to assemble.